Course Description

Product management is a function within a product development team that focuses on successfully executing the product lifecycle, from conception to retirement.  You will learn how to conduct user and market research to identify problems, create a hypothesis, and ideate solutions to those problems. Prototyping techniques to test the viability, value, feasibility, usability and the morality of the ideas will also be discussed.  You will collaborate as a product manager, partnered with a development team, in a multidisciplinary capstone project. This project provides applied learning opportunities to use your project management skills to design/develop a product or service that addresses real-world user needs.

Learner Outcomes

  • Develop a full cycle design thinking practice for a product and the role of a product manager;
  • Present a story;
  • Present a vision and strategy for a product; 
  • Use agile tools for prioritization, backlog management, roadmap creation and measuring for success; 
  • Develop methods on how to create effective user and stakeholder interviews, by incorporating great questioning;  
  • Lead tactics discussion;
  • Perform team formation and building a kick off along with live stakeholder interviews; 
  • Act as an effective leader by embedding design thinking principles into your practice; 
  • Create a product Demo Template;
  • Create a Go To Market plan;
  • Showcase the full journey of the product build. 


There are no prerequisites for this course.
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Section Title
Applied Product Management
Lecture - Online Synchronous
9:00AM to 4:00PM
Jan 14, 2023 to Apr 01, 2023
Lecture - Online Synchronous
T, Th
6:00PM to 8:00PM
Jan 17, 2023 to Apr 06, 2023
Schedule and Location
Contact Hours
Delivery Options
Course Fee(s)
Tuition Fee non-credit $3,760.00
Potential Discount(s)
Drop Request Deadline
Oct 17, 2022 to Feb 01, 2023
Transfer Request Deadline
Oct 17, 2022 to Feb 01, 2023
Withdrawal Request Deadline
Feb 02, 2023 to Mar 15, 2023
Required Software
Internet Access
Section Notes

There are no prerequisites for this course.

This course will be delivered virtually using Zoom & Brightspace/D2L. Zoom sessions will be held between January 14th and ending April 6th 2023. Classes will be held Tuesdays and Thursdays from 6:00 pm - 8:00 pm and on Saturdays from 9:00 am - 4:00 pm.  

We encourage you to use your webcam and microphone to contribute to a more collaborative learning experience.

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