576.00 Hours Required
Professional Programs for International Students
One Year | In-Canada Classroom | PGWP Eligible


Learn and earn in Calgary, Alberta, Canada! Develop Product Management know-how to develop, market and deliver successful products & services, and keep customers coming back. Get work-ready with our Professional Certificate – Product Management program—one of our new, in-person, classroom-based Non-Credit Professional Certificate Programs for International Student.

In this program, you’ll focus on executing the product life cycle, from conception to retirement. You’ll acquire skills in product discovery, vision and strategy, analytics, and develop the leadership to build, launch and maintain innovative products and customer bases. The program prepares you to conduct user and market research to identify problems, create a hypothesis and ideate solutions. You'll explore prototyping techniques to test a product’s viability, value, feasibility and usability, and discuss the morality of ideas. You’ll dive into Product Marketing concepts and tools to create a go-to-market strategy launch plan for your product and learn to proactively retain your customers through Customer Success Management by creating a customer retention plan.


Product Management focuses on the strategic direction of a product, from ideation to launch, throughout its lifecycle. Project Management, on the other hand, focuses on the tactical execution of a specific project, such as building a new website, launching a new marketing campaign, or implementing a new software system.

This unique program is designed to empower early to mid-career professionals to upskill or discover new career opportunities in an increasingly digital world. Previous technical or marketing experience is not required but a curious mindset and willingness to apply yourself fully during this project-based program are essential for an effective learning experience.

This program will prepare you for career opportunities in these occupations: Account Manager, Manager of Customer Success, Marketing Manager, Product Manager, Product Marketer. The average starting salary for these or closely-related occupations may average $56,000 Cdn to $81,000 Cdn per year and will vary depending on the Canadian city and company.

Learn more about these roles in our SAIT Careers Podcast:

Upon successful completion of this program, you’ll receive:

  • SAIT Professional Certificate – Product Management credential
  • SAIT micro-credential (SAITMicro) digital badge for each eligible course in the program

Some courses included in the program may be eligible for training credits or professional development units toward industry certifications. Additional education, exams or work experience requirements may apply.

The Professional Certificate – Product Management program is only available for International Students and can be taken as one program (for a one-year study period) or ideally, with another of our one-year International Professional Certificates programs, for a total study period of two years. As SAIT is a public institution, students may be eligible for the Post-Graduation Work Permit upon completion of their program(s). 

This one-year program is delivered over two consecutive semesters. We offer three intakes (Fall, Winter, and Spring starts) of this program every year. Check this page regularly for new scheduled dates.

Fall 2024 - Program Full

Semester 1:      September 3 to December 20, 2024
Semester 2: January 6 to April 30, 2025


Winter 2025 - Program

Semester 1: January 6 to April 25, 2025
Semester 2: May 5 to August 15, 2025


Spring 2025 - Program

Semester 1: May 5 to August 15, 2025
Semester 2: September 2 to December 19, 2025


Note: End dates may vary.

Fee Fee Description

Cost (Canadian Dollars)  

Program Fee

Application fee

Paid at time of application

Term 1 Fees

Tuition deposit

Due 15 business days after receiving an offer letter 


Term 1 Tuition

Due one month prior to start of Term 1*


Student fees

Due one month prior to start of Term 1*

Total for Term 1 $9,864.50
Term 2 Fees

Term 2 Tuition

Due three weeks prior to start of Term 2


Student fees

Due three weeks prior to start of Term 2

Total for Term 2 $9,864.50
Program Total $19,879.00


Mandatory Student Fees Include  
Transit pass fee $165.00
Student association fee $146.00
Student technology fee $105.50
Campus athletic and recreation fee $103.00
Health plan fee $86.00
Dental plan fee $79.00
Total per term $684.50

  • Not included in the above fees: personal laptop, books & supplies, accommodations, and any professional association membership or certification exams (if applicable).
  • The services for which we charge mandatory fees are integral to providing students with an excellent learning experience on SAIT campus. Learn more about fees including Mandatory Fees and Non-refundable Fees.
  • The above is an estimate accurate as of February 2024. Mandatory fees are subject to change. Please refer to your Continuing Education Student account for the exact amount you are required to pay.

    *For students taking two Professional Certificate programs, the tuition deadline for the first term of your second program will be three weeks before the Term 1 start date. As students in their second program do not pay a tuition deposit, Term 1 tuition for these students is $9,180.

Learn more about admission requirements for this program as well as general policies & procedures (regulations) for SAIT Non-Credit Professional Certificate Programs for International Students.



SAIT reserves the right to limit registration, cancel, postpone or combine courses, alter course content, dates or times, and substitute instructors.

If you have any questions about the above information, contact our Continuing Education International Advising team at coned.international@sait.ca.

Additional Details


Minimum Required

5 Course(s)

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